Ready-Set-Grow: The Business Builder Framework. For agile experts, facilitators, trainers, coaches.

Ready-Set-Grow
The Business Builder Framework

Welcome to a world where clients come to you, value your expertise, and happily invest in your expertise, without you having to chase them, guess what they want, or lower your prices.

You’re probably here because…

You’re excellent at what you do. You have the skills, the knowledge, and the passion to make a real difference for your clients.
But something’s not working.

Despite your expertise, you might be:

Posting on LinkedIn with little response
Relying on unpredictable referrals that may or may not come
Offering numerous services but struggling to explain your value in a way that makes clients act
Working hard but not seeing the consistent, high-quality inquiries you deserve

This isn’t because you need to sell harder or become a marketing genius.

It’s because you’re missing a fundamental business foundation that makes the right clients see you and say: “This is exactly what we need. How do we book you?”

Imagine instead…

Having clarity on exactly who your Ideal Clients is, allowing you to focus your energy where it matters
Confidently explaining what you do in a way that resonates and creates immediate interest
Creating offers that solve real problems and practically sell themselves
Running a business that feels aligned with who you are while attracting better clients who value your work
Waking up to inquiries from people who already understand what you offer and are ready to work with you

This transformation isn’t about working harder, it’s about working smarter with the right foundation.

Introducing

The Business Builder Framework

A proven system for agile experts, facilitators, consultants, trainers, and coaches who want a business that attracts the right clients consistently, without the constant hustle.

The Business Builder Framework gives you the missing piece: a clear, structured way to make the right clients see, want, and invest in your expertise.

Here’s what you’ll create:

A crystal-clear vision that aligns your business with what truly matters to you

Irresistible signature offer that solves real problems and command premium prices

A precise Ideal Client profile so you stop wasting time on people who aren’t the right fit

Authentic marketing strategies that feel right for you and attract your ideal clients

Powerful positioning that makes you stand out as the obvious choice

Natural sales conversations that guide prospects toward mutual value

Choose Your Journey

I understand that everyone’s situation is different.
That’s why I’ve created two ways to access the Business Builder Framework.

Both options include the complete framework with all modules (Vision, Ideal Client, Positioning, Offers, Marketing, and Sales), personalized feedback on your assignments, and implementation materials. The difference is in how you experience it:

Option 1: The Guided Journey

Perfect for those who thrive with structure, accountability, and weekly touchpoints:

6-week guided program with daily actions that build momentum

Weekly live 1:1 coaching calls for real-time guidance and feedback

Direct email support when you need clarity or have questions

› Book Your Free Strategy Call

Option 2: The Self-Paced Experience

Ideal for independent learners who prefer flexibility and working at their own rhythm:

Access all modules and materials immediately

Complete comprehensive workbook at your own pace

Submit assignments whenever you’re ready

› Get Started with Self-Paced Today

Whatever option you choose, you’ll get:

The complete Business Builder Framework methodology

Comprehensive workbook(s) with actionable templates

Personalized feedback on your assignments

6 months access to all materials

Option to upgrade to Business Builder Pro

The Framework That Changes Everything

Your journey through the Business Builder Framework follows a proven path:

⓪ Pre-Program: The Growth Hour Formula (Optional)

Create space for intentional growth and learn how to carve out one hour a day for this program and beyond.

① Define Your Direction

Align your business with what truly matters to you, creating a roadmap that guides all future decisions.

② Find Your Best Clients

Identify exactly who needs your expertise and is eager to work with you, focusing your energy where it matters.

③ Own Your Expertise

Craft your unique value proposition that makes you the clear choice in a crowded market.

④ Package Your Value

Design services or programs that solve real problems and align with your strengths.

⑤ Share Your Message

Build a simple, effective plan to reach your ideal clients using authentic strategies.

⑥ Convert with Confidence

Learn to guide conversations with prospects and secure clients in a way that feels natural and respectful.

This is Not Another Generic Business Program

There are many business programs out there telling you how to grow. But most of them don’t understand your world of agile expertise, facilitation, and transformation work.

I do. Because I’ve been there.

When we work on your positioning, we’ll use examples from your field – not from weight-loss or handcrafting. When we create your offers, we’ll talk about the kind of work you do, whether that’s workshops, consulting, or coaching. And when we discuss your business model, we’ll focus on what works in your market.

This program speaks your language. The frameworks and strategies are grounded in the reality of expertise-based businesses like yours. Because generic advice rarely works when you’re building a specialized service business.

Think of it as applying familiar principles to your business growth – with examples and guidance that actually resonate with your work.

What Changes When You Build Your Business on the Right Foundation

Spending hours creating content for LinkedIn, hoping something will stick

Spending weeks preparing a workshop you deliver just once

Offering numerous different services, customizing everything, and waiting for clients who never come

Viewing selling as something uncomfortable you have to avoid

Coming up with more ideas than you can post and knowing exactly what attracts clients

Having clear offers that you’re excited to talk about at every opportunity

Increasing your impact by delivering your expertise repeatedly, refining to perfection

Selling with confidence, without feeling like you’re “selling” as your expertise speaks for itself

Is The Business Builder Framework Right For You?

This program is for agile facilitators, trainers, consultants, and coaches who:

Are done wasting time on strategies that don’t work

Want expert guidance instead of guessing

Are ready to attract better clients, not just more clients

Can commit to focused action and implementing what you learn

Are willing to step outside your comfort zone to achieve real results

Want to build a sustainable business, not just chase the next project

This is NOT for:

Those looking for overnight success or quick fixes

People unwilling to examine and adjust their current approach

Anyone not ready to invest time and energy in their business growth

Take the Next Step

Every month you wait is a month of missed opportunities with your Ideal Client who needs exactly what you offer. Choose the path that’s right for you:

For those interested in the Guided Journey:
Let’s find out if the The Business Builder Framework is the right fit for you.

› Book Your Free Strategy Call

For those ready to begin immediately:
Access the complete framework and start building your business foundation today.

› Get Started with Self-Paced Today

About Me, Nadine

Have you ever felt like you’re really good at what you do, but somehow your business isn’t reflecting that?

I get it. I spent almost 20 years in marketing, with the past 6 years at Management 3.0 working closely with facilitators, trainers, and coaches from around the world. As Global Brand Marketing and Courseware Coordinator, I saw firsthand how many brilliant experts struggled to attract the right clients, even though their work was transformational.

But here’s what made this really personal for me: While supporting these experts in my role, I was also freelancing as an agile project manager. And let me tell you – I lived the exact same challenges you might be facing right now.

You know that feeling when you’re giving 100% to client projects, and your own business development keeps getting pushed to “someday”? When you’re constantly switching between delivery, admin, and trying to find your next client? When you know you could make a bigger impact if you just had the right foundation?

That was my reality. Until I decided enough was enough.

I left all projects behind and focused on one mission: helping agile facilitators, trainers, consultants, and coaches build businesses that match their expertise. I took everything I learned about what works – both from my marketing background and from working with experts worldwide – and created the Business Builder Framework.

This isn’t theory. It’s practical experience from both sides of the fence – corporate and freelance, marketing expert and project juggler. I’ve been there, done that, and now I’m here to help you build a business that actually works for you.

Because your expertise deserves to be seen and valued. And you deserve a business that makes that happen without the constant hustle.

Frequently Asked Questions about The Business Builder Framework

What’s the difference between the Guided Journey and Self-Paced Experience?

Guided Journey: The Guided Journey includes weekly 1:1 live coaching calls for direct feedback, a 1:1 kickoff call to tailor the program to your specific needs, and personal email support within 48 hours. You’ll follow a structured 6-week timeline with built-in accountability and benefit from real-time guidance and interaction. This option is ideal if you value direct support, feedback on your work, and a more structured approach with accountability.

Self-Paced Experience: The Self-Paced Experience gives you complete flexibility to work through materials at your own pace. It includes all core learning modules and the implementation workbook with 6 months of access to all program materials. There are no scheduled calls included (though upgrades are available). This option is perfect for independent learners or those with unpredictable schedules who prefer to move at their own rhythm.

Both options deliver the complete Business Builder Framework content and methodology, the difference is in the delivery format and level of support.

What results can I expect from the Business Builder Framework?

Imagine having clarity on exactly who you’re serving, making all your marketing and sales efforts more effective. Picture having a positioning that naturally attracts the right clients to you, offers that solve real problems and command higher prices, and a simplified business that feels aligned with your values and strengths. Add to that increased confidence when talking about what you do.

While I can’t guarantee specific financial outcomes (as implementation varies per person), participants typically report more focused and productive business development time, increased confidence in their business direction, and better-quality client inquiries from people who already understand their value. They also experience improved ability to charge appropriate rates for their expertise and less time wasted on prospects who aren’t a good fit.

Who is the Business Builder Framework designed for?

This program is specifically designed for self-employed facilitators, trainers, coaches, and consultants. It works well for agile experts, Scrum Masters, and agile coaches, as well as workshop leaders in fields like leadership, management, and organizational development. It’s perfect for professionals who have expertise but struggle to articulate it in a way that attracts clients, and people who know about MVPs, inspect-and-adapt, and iterative processes, but haven’t successfully applied these principles to their own business. The framework works best for those who are already skilled in their area of expertise but need help with the business side of their practice.

Do I need to have an established business to benefit from this program?

While having some experience with clients is helpful, the program works well for both established professionals looking to refine their business model and attract better clients, and newer consultants/coaches who have expertise but are still building their client base.

If you’re completely new to your field and still developing your core expertise, you might want to focus on that first before tackling the business-building aspects.

What’s included in the Business Builder Pro upgrade?

The Business Builder Pro upgrade enhances either program option with The Growth Hour Formula, a self-paced pre-course to help you create space for intentional growth and carve out one hour a day for business development. It also includes a an extensive Money Mindset Workbook with tools to help you build a healthier relationship with money and pricing. You’ll get bi-weekly live group calls for additional clarification questions and accountability, plus extended access to all program materials.

What’s the investment?

The investment varies depending on which option you choose and whether you add the Pro upgrade. We’ll discuss pricing during your strategy call for the Guided Journey, or you can see current Self-Paced pricing on the enrollment page.

What I can tell you is that participants typically find that just one new client or one optimized offer can cover the entire investment, often multiple times over.

What’s the next step?

If you’re interested in the Guided Journey, book a free strategy call where we’ll discuss your specific situation and determine if the program is the right fit.

If you’re ready to start with the Self-Paced Experience, you can enroll directly and begin today.

Either way, I’m excited to help you build a business that attracts the right clients consistently without the constant hustle.